SEOmoz has released the version 2 of the Ranking Factors. Rand of SEOmoz has posted a blog about it here. The study was conducted with the help of about 37 experts around the world. The study was mainly focused towards Google Search Results.

According to the article :

Top 10 Ranking Factors in 2007:

1. Keyword Use in Title Tag (4.9)
2. Global Link Popularity of Site (4.5)
3. Anchor Text of Inbound Link (4.4)
4. Link Popularity within the Site’s Internal Link Structure (4.1)
5. Age of Site (4)
6. Topical Relevance of Inbound Links to Site (3.9)
7. Link Popularity of Site in Topical Community (3.9)
8. Keyword Use in Body Text (3.9)
9. Global Link Popularity of Linking Site (3.7)
10. Topical Relationship of Linking Page (3.6)

Aravindhan

Tags : SEO, Search Engine Optimization

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