More insight into anchor text was the news in official Google blog yesterday. Google last maonth replaced individual anchor text words in webmaster tools with list of full anchor phrases. The information has been enhanced now. Go to Page Analysis in Statistics tab and note the following changes,

• Number of phrases is expanded to 200.
• Variations on each phrase (for instance, with different capitalization and punctuation)
• The report showing the most common individual words in anchor text which was replaced earlier is also shown.
• Number of common words in anchor text is expanded to 100.
• Common words in your site is also expanded to 100.

Hope this enhancement in webmaster tools will help webmasters.

Mark

SEO Tags : Google, Google Webmaster Tools, Search Engine Optimization

This entry was posted on Thursday, April 19th, 2007 at 10:02 am and is filed under Search Engine Optimization, Google, Google Webmaster Tools. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.