What we need to do when we get started with Adwords Campaign?

1. Identify whether your market is region specific or global. If it is region specific, straight away focus on to the region and get going.
2. If it is global, identify the countries from where the majority of the market is. Then take only one or two of the countries and target them specifically. Analyze the pattern and stabilize the campaign.
3. Once the campaign reaches a reasonable state, replicate the same to the other sets of campaigns targeting specific set of countries.

Bottom lines :

(1) Focused & targeted Adwords Campaign yields best results.

(2) Experiment with small region or country, perfect and stabilize the results and then replicate the success to the other regions or courtiers.

(3) Small is the new big thing ;~)

D Sarathy.

SEO Tags : Google Adwords, Adwords Campaign

This entry was posted on Wednesday, November 22nd, 2006 at 10:30 am and is filed under Search Engine Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.