Edison is a new search engine algorithm code to be launched by Ask.com instead of Teoma, the algorithm they use currently. Edison is algorithm code which merges two search technologies Teoma and Direct Hit of Ask.com.

Apostolos has leaked the information in SERoundTable. He said,

• Direct Hit uses click data to determine relevancy for rank. So the more clicks, the higher the click popularity, the higher a page would rank.
• Teoma uses hubs and authorities to determine relevancy. In a sense, it uses the “wisdom of the crowds” to determine relevancy and show the best results they can.
• They will be combining the best of both Direct Hit and Teoma into one engine.
• They have been tagging for three plus years

Search Engine Land also has an update about Edison. Apostolos Gerasoulis feels this will be the most powerful algorithm in search.

Mark

SEO Tags : Ask.com, Search Algorithm, Edison, Teoma, Direct Hit

This entry was posted on Friday, April 13th, 2007 at 10:16 am and is filed under General, Search Engine. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.